Filter by Upstart

Information for action in healthcare

Pharma team reduces time needed to identify new partnership opportunities by weeks thanks to news and research filtered by Upstart.

Client Profile

About: A global, Top 20 pharmaceutical business

Industry: Pharma

Location: Global HQ Europe

Goals

Enable the innovation team to align and have a consistent perspective on relevant events in the fast-moving global digital health arena.

Challenges

  • Screening relevant information for the team from more than 10,000 news information points.
  • Filtering out hype and noise, amplifying emerging trends and signals.
  • Defining, categorising and explaining emerging technologies.
  • Communicating in a simple and actionable way to enable internal alignment.

Senior innovation execs saved valuable time on research and insight, and focused on effective partnerships with digital companies.

Solutions

  • Agreed scope, parameters and topics with innovation team and head of division, aligning with global strategy.
  • Built a team of experts, including three Digital Health Strategists, a Business Strategist, Researcher and Analyst.
  • Applied Upstart proprietary research tools to gather, de-duplicate and link information.
  • Selected and provided "need to know" content and context in a one-hour presentation per month.
  • Provided quarterly signposting for strategic input and actionable next steps for the team.

Results

  • Upstart provided a vital digital insights function which was not present in the business.
  • Team members could rely on Upstart to provide reference point of view and actionable material.
  • Team was able to align internally with confidence, and could communicate internally to business units and achieve buy-in.
  • Senior innovation execs saved valuable time on research and insight, and focused on effective partnerships with digital companies.

Our Services

Upstart can support your business on its journey from confusion to action.
Whatever your starting point, we have a service that is relevant to your situation.

Filter Icon

Filter

Track the trends that impact your business

Focus Icon

Focus

Zoom in on one opportunity

Flex Icon

Flex

Act fast when you need to

Iqnite Icon

Ignite

Move from insight to action in 48 hours

Want to talk?

Scroll to Top